Flipping domains are similar to flipping houses in real estate: You buy a property with potential, improve it, and then sell quickly for twice the profit (or more). Between 2005 and 2012, internet marketers had been obsessed with flipping domains… and for good reason. Many were successful at buying plain old domain names, spicing them up with keyword-stuffed content, giving them much-needed traffic, and then selling them off to the highest bidder. But in 2017, can this still be a viable online business?
These should be more than enough to get your domain in front of tons of potential buyers. If you did a good job picking an awesome domain, you should have no problem (eventually) selling it. You need to be very patient as it could take months or even more to land a decent deal. A lot of domainers sit on domains for years before actually selling them. This is why it’s best not to obsess over a domain and simply move on with buying and listing others (or going back to your day job if this is a side gig) once you've listed the initial one.
The term flipping implies a sale that is done in a flip, or in a quick and sudden manner. You cannot be considered a domain flipper if all you do is just list your domain names and wait for years for them to sell. At its core, domain flipping is about spotting the right opportunities at the right time, involving strategic buying and selling of websites for profit.
As far as flipping domains for a profit is concerned, there are certain domain names that are worth a lot of money. For instance, Hotel.com and Business.com have been reportedly sold for $11 million and $7 million respectively. Now even though coming across such golden domain names seems more like a long shot, you can still make a decent amount of money if you choose to buy and sell domains as a part-time business opportunity.
Unfortunately, you probably won't like my tips. You need to look for quality domains at a good price and be willing to hold on to them to get your money back or know when you've invested wrong and get rid of them. Quality is in the eye of the holder, and believe me, I've looked at plenty of domain portfolios that the owner just knew were million dollar domains but in my opinion, they'd be hard pressed to get anyone to take them off their hands for just the registration costs. You have to figure that most of the best .com domains were registered in the 90's, and those are the ones you typically see the 6-7+ figure sale prices on. I'm not saying there isn't money to be made because there is. But it does take time, research and money, and maybe in some cases a little bit of luck. If you're thinking of getting into the industry, I recommend digging into the resources provided by Michael Cyger on http://domainsherpa.com and from there, moving to some of the other big blogs such as TheDomains.com or
There are many different ways to make money in the Domain Name game, but rather than skim over half a dozen of them at no great depth, Buffet takes a detailed look at Domain Flipping, one of the simplist and most effective ways to make money online. He lays out a step by step plan to guide you through the process, as well as a list of free resources that are invaluable.
The market-driven principles of the domain trade mean that a domain is only worth as much as the buyer is willing to pay. It is for this reason that criteria such as market potential and usability play such central roles in determining prices. Values can change immediatly and without any warning. The price of a domain that was once of little interest to anyone in years past can skyrocket once, for example, a newly founded company takes interest in that same name.
Hi guys, just a thought, you do not need to build traffic to the domain yourself, you can always buy expired domains, best to subscribe to a paid service like dropping.com (so you are the first to know) or a free one, expireddomains.net and in this way, you can get old domains that have traffic. You could use these domains for parking, getting advertising income or even to sell. I have noticed, that domains that were not hot in the past, can still be hot now, just use Google Trends to type in the keyword, and you will see its future projections.
Hi, I’m Mark! I’ve been an online entrepreneur, writer, website flipper and more for over 8 years now. Having faced the highs and lows of the online marketplace first-hand, I’ve learned quite a few things along the way. I’d love to share all those learnings with you here on this blog! Buying/selling websites can be great fun, provided you’re aware of the right tactics and know how to implement them correctly. My posts will help you do just that!
Here's an old post on search engine roundtable that claims google's policy is to discount previous backlink juice when a domain changes ownership. I'm not convinced whether this is actually true or something Google says to discourage excessive domain buying / 301 redirecting for SEO benefit. The comments above seem to give varying opinions on this matter. Would be great to get to the bottom of that one!
Selling on auction sites is another great way to find buyers. Ebay.com is perhaps, the most popular place to sell domain names. Afternic.com is another site that allows sellers to find good buyers. If you have premium domain names, become a member at GreatDomains.com and list your domain name there. The site is a reputed marketplace and brokers deal with thousands of dollars trading domain names. You can also sell domain names through Sedo.com, a site which has its own selling program. Sedo.com has the largest marketplace in the world, and boasts of having a list of the most expensive domain names in the market. It also has a safe and secure escrow service for domain name buyers and sellers.
If you buy a domain from a 3rd party, the backlinks are valuable. I always wait a few months before redirecting, so just set up a quick minisite until two page rank updates have passed and then go ahead and 301 redirect. However, it seems that you'll get the link juice from the back links, the anchor text is ignored by Google. Buying a domain at Godaddy TDName expired auctions, seem to not count as a dropped domain if you immediately set up a mini-site.
It's ranking high today! What could be the problem? NO. JUST STOP. Unless you know the entire history of a domain, you may be setting yourself up for failure before you begin. SEOs (and business owners) use a variety of tactics to get a site ranking high in search results. For some of these methods, we'll just call them "questionable". These methods could include everything from buying links, overuse of directory submissions (non-industry related), duplicate listings, poor quality backlinks, and guest blog comments.
HIM: "Mainly small-medium sized local businesses looking for a way to increase their ranking. Most already have a branded domain in place, and have heard that using a keyword domain can help. Or they have seen a competitor ranking using that method. The problem I face is that they don't have a lot of money to spend, so I get lowballed on the asking price. There have been a few that make a ton of profit vs what I purchased it for, but that boils down to luck: what is for sale, when I find it, things like that."
Selecting a profitable niche is very important when it comes to domain flipping. Having adequate knowledge in searching domain names is critical. It will help you with fishing as well as parking domain names. Carving out a niche for yourself will enable you to seek out prospective buyers actively who would be interested in the domain names you are offering.
Apart from pending delete and auction domains, you can use our domains crawler that lets you scrape websites in bulk to find domains that are available to be registered and have amazing backlinks. Your personal crawlers run on our servers and are entirely web based. You do not need to install any software or have a VPS or proxies in order to do use them.
METHOD 1: Find a domain name with huge potential and sell it as is – This option is tricky since many good domain names have already been bought, so your chance of being the next Mike Mann is highly unlikely. Understand that unless you have a single, generic word as domain name like these world’s highest-selling domains, it could take months or years to for your domains to sell.
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Let’s play this out with a real example. Say you’re familiar with the real estate market in Tempe, Ariz., and you have the opportunity to purchase tempeapartments.com for $200. This might be a good deal. Tempe has a lot of rental property; it’s a competitive market; and there’s ample turnover in the apartment space because the city is home to a major university. Ask yourself:
Domain names comprising of a keyword have long since been regarded as a strong pointer when it comes to search engine ranking. This connection has been proven true over time. Nevertheless, keyword domains are still popular in the domain market. One reason for this is that keyword domains are seen by potential visitors as more relevant and are therefore taken more seriously. Catchy URLs containing strong search-volume keywords are therefore often monitored by potential customers over the years. It only makes sense to purchase an expired domain when the domain name coincides with the content, products, or services that you plan to offer with that address in the future.
Thanks for this post. I do good with Adsense and wanted to branch out so I bought 5 domains from Namejet after reading this thread. After the 5 auctions ended I spent $500 total. I contacted 30 people about these domains and after a few bites I was able to sell one of them for $500 so I got my money back and now what I sell the other four for is all profit. The best part about this is that it is not very time consuming. I spent maybe an hour on Namejet. I spent maybe two hours sending out emails. Thanks again!
Some buyers are a tough nut to crack and they may quote a ridiculously low offer. Explain to these buyers and convince them why the domain is worth more than the quote. If the potential buyer doesn’t agree, fret not, just move on to the next one until you find a willing buyer. Once you finalize the deal, then it’s time to find the best payment mode for the transaction.
Premium Domains are domains that have already been registered by someone else but are now being resold for a premium rate. This means anyone can buy premium domains as they are being sold on the open market. At 123 Reg, we have a variety of fantastic premium domains for sale that you can now register. Buying a Premium Domain is the best way to secure popular domains that you would otherwise be unable to register. This means you can finally buy domains that you have had your eye on for a while but have previously not been able to as someone else has already registered them.
I remember the glory days of the Internet where people did make a ton of money buying domain names. Until I came across this post I actually didn't even realize that people actually still thought they could.make.a.lot of money by doing this. I have some domains that people would be interested in buying and I get contacted about them but mostly it is for people wanting to purchase them for like $1200. And for that price I would rather just hang on to the domain name. I also get contacted by a lot of people offering to sell me complimentary domain names at what I would call ridiculous premiums. The knew google is all about branding. I would consider paying for a domain name that has a great brand attached to it but I could care less about most keyword rich domain names. Of course there are always exceptions.
Everybody going to start using old domains should also know how to get them, I'm going to post soon article about it on seomoz as there are several ways starting from online rankings and lists up to dedicated seo tools that you can run on your computer and get precise and actual data on demand for any domains lists. Anybody intersting in such tools please visit our website: http://en.exdomain.eu/
Really depends on whether you want it to be passively marketed or actively pitched to investors and buyers, as well as how fast you want it sold. It also depends on what you're selling. What you're selling is only worth ANYTHING if there is an interested buyer. And it's only worth what the buyer is willing to pay for it at the time you want to sell it, not what you currently owe on your RV. This is a common misperception among folks trying to value domains before sale - they pick some nebulous method of pricing it that is not based on the market or history or sector demand, but rather on what a vacation costs or how much they owe on their boat. Good luck with that. So it really depends. If you have something that you feel has demand, you'll potentially get a higher price for it by NOT needing to short sell it quickly for cash and being able to wait while a broker packages and pitches it. 60-90 days. That will always get a higher price than just listing it in a database and hoping someone will see it and be interested. The problem is, good brokers are few and you're going to need to see if they will represent you in the sale. If they don't believe they can sell it at all, or they don't believe they can sell it for what you owe on your boat, they'll decline your offer to do business with you because you're being unrealistic.
Sometimes people purchase domains that they plan to build a website on or sell in the future, but it just doesn’t end up happening. If an individual decides that it is no longer worth the yearly investment of keeping the domain in their account, they may choose to let it expire. Or, someone might just forget to renew the domain before the expiration date. If this happens, it’s a great chance for other domain investors to score rare domain names that are pending delete. Spending time perusing the list of recently dropped domains can be a worthwhile way to find high quality domains.
Since search engines regard inbound links as recommendations, these links have a decisive influence on the ranking. The search engine definitely doesn’t appreciate link networks and won’t give new projects a jumpstart by allowing a former website’s backlink profile to be used when registering a new domain. Using an expired domain is like playing with fire, where the worst case scenario is that you’ll be penalized or be excluded from the search index.
Here's a test I have in process. I bought an old $5 closeout domain from Godaddy TDname expired auction. I put a quick minisite up and linked to it with a crazy anchor text phrase. The domain is ranking for that crazy term now. It's gone through one pagerank update and I'm waiting for a second to come. Then I'll redirect the domain to another minisite. I suspect the second site won't rank for the anhor text, but we'll see.
Hey , Nice Article . Just have one query . I read your article and the issue is I want to buy one expired domain which is too good but how can I fill the reconsideration request as the domain is banned . I have not purchased the domain yet because I want to purchase it when the domain gets unbanned . So if you check Google.com/webmasters/tools/reconsideration – Requesting reconsideration of: which is only showing the websites I have in the account .. So how can I add the domain name there . OR first of all I have to buy the domain add in GWT and then send reconsideration request . If that is so then I guess you should have mentioned in the article I suppose ? Let me know thanks
All very relevant points for anyone wanting to sell a domain name. Sometimes it is the basic points that we need to be reminded of in a transaction like this. What is the potential of selling a .com domain that has a relevant search term to a particular industry, but hasn’t been used on a website yet? So it is a good search term but no current traffic.
Unfortunately, most domain names take at least a couple of months to sell, especially without an attached website. Thus, there is no need to become discouraged if your domain name does not sell immediately. Most people make the mistake of quitting their domain speculation endeavor after waiting for several months to sell without success. In reality, domain name squatting can be just as profitable, and it is a valid form of long term investing.
Multiply that number by the hundreds of potential variations we got from the Google Keyword Tool and NameBio, and you’ll brain will be buzzing with ideas in not time. Of course, not all the 1,300 currencies will boom, but if you bet on the right ones and take early action, you can get your hands on some very solid domain names. You can repeat all of this for almost every industry imaginable. Use a seed keyword on Google Trends and the Google Keyword Planner then just let the data guide your journey from there like we just did.