GoDaddy offers a variety of benefits when you choose to buy or sell your domain with us. We have a unique Auction bidder verification process that protects both buyers and sellers from any kind of fraudulent activity. We also offer a handy Investor mobile app that allows you to watch auctions in real time and view their history (including number of bidders and how much they bid), all from the convenience of your smartphone.

The less tech-savvy population on the internet is not fully aware of what the term ‘domain flipping’ means. If you are one of them, then this article is definitely a must-read for you. In this article, we will delve into the details of what ‘domain flipping’ refers to, how it is done, and whether it is a profitable part-time business opportunity or not.
There are currently two main types of domain speculators: those that buy domains, build sites around them, and then flip the domain and accompanying website, and then there are those that buy and sell domain names without web sites attached. While both can be very lucrative businesses, the second type is much easier for novices to learn, and as such, shall be the topic of discussion for this article. 
GoDaddy’s domain auction space serves as a “marketplace” for buyers and sellers to get together and make deals. When a domain expires, it typically goes right back to the registry. If it’s a valuable domain name, however, registrars will try to sell it through auction, and buyers are always eager to capitalize on potential deals. Participating in a domain auction can be a nuanced business, so take a look at our Auctions FAQ page for more details on the process.
This is similar to house flipping, where a home is purchased and fixed up in order to sell for a quick profit. Unlike house flipping, however, there is essentially nothing to be done with the domain name in order to increase its value. Therefore, the key to a successful domain flip is being in the right place at the right time in order to acquire a valuable domain name before it is given a premium price.
Here’s what you DON’T want to do: Target prospective buyers based on their perceived economic status, without any insight into the industry you’re targeting. “Lawyers seem to do well,” you think, “maybe I should start selling names to them.” So you rush out and buy a bunch of domain names you think would appeal to the law firms you’ve identified as potential buyers. Without knowledge of the space, you may not know that the American Bar Association and other industry-specific organizations set rules that govern some aspects of legal advertising. You’re not going to strike gold selling names your target buyers can’t use.
Also note the Expired Domain Plugin is a lifetime “per user” license, so if you have multiple ScrapeBox licenses registered to the one email address purchasing the Expired Domain once will activate the plugin for all your ScrapeBox licenses with the same email for life. The plugin is a one-time payment and is not a monthly or yearly subscription, all updates are free.
Also note the Expired Domain Plugin is a lifetime “per user” license, so if you have multiple ScrapeBox licenses registered to the one email address purchasing the Expired Domain once will activate the plugin for all your ScrapeBox licenses with the same email for life. The plugin is a one-time payment and is not a monthly or yearly subscription, all updates are free.
The great thing about this is that it’s kind of like a metasearch engine for all the places that you can find expired domains around the web. First, let’s look at deleted domains. Okay? To do that, you go click on the deleted domains button here and then click on any top level domain that you want to get. I prefer .com because it’s obviously the most common top level domain.
Domains that are indexed on Google and highly ranked are particularly attractive to traders. Other SEO aspects, such as backlink profiles or the search volume of the keywords in domain names, also play a significant role in calculating thevalue. Design can also positively affect the price of a domain. Short and succinct names that are easy to remember are especially advantageous. Endings are further factors that should be taken into account. Top-level domains (TLDs) such as .com or .org are by far the most sought-after endings.
Just because something is legal does not make it ethical. While things that are legal can and often are ethical, there are practices like domain name flipping that are not ethical. Buying a domain name without intending to use it to make profit creates an unnecessary industry which costs people money and reduces general productivity and economic growth. This is the same with all practices that cost people money but do not contribute any value, most notably corruption. If we eliminated such practices our economic growth increases and general wealth is increased because our money is paying people for things that add to our lives and our communities. This does not. Evessariky reglect badly in people who choose to engage in such practices, but is a result of regulatory failure.
Great post! I tried to repurpose an expired domain to build an authority site (your method 1) – but it doesn’t rank as it should. i checked the backlink profile via majestic and archive.org and it’s clean. also checked the metrics of the competition. with the amount of trust and link juice my expired domain has vs. the competition, it should be on page 1 for those keywords. is there something i’m missing here?
This is similar to house flipping, where a home is purchased and fixed up in order to sell for a quick profit. Unlike house flipping, however, there is essentially nothing to be done with the domain name in order to increase its value. Therefore, the key to a successful domain flip is being in the right place at the right time in order to acquire a valuable domain name before it is given a premium price.
Check backlink profile: If you’re not familiar with what backlinks are, they’re basically any public website that “links” to the domain in question. Since there are numerous shady tactics in the SEO world, expired domains’ backlink profiles should be examined carefully. Check if too many links are coming from the same domain or if links have weird anchor texts/use foreign languages. You can use a tool such as ahrefs for these purposes.
Most of the website owners interested in an expired domain that has existing traffic, backlink and good SEO metrics. This kind of domain more likely gets buyer easily since it has a plus value for search engine optimization purpose. You can find high-quality expired domains that have SEO metrics by using BuycomDomain - The Expired Domain Search Tool for free, as seen in the picture below.
Just because someone spent five or six figure amount on a domain name doesn’t automatically imply that he/she’ll spend the same or at least a few thousand dollars on a similar name too. Basing your domain flipping strategy entirely on what others have just bought may not be as useful as you may think. Every domain name has a story behind it and its purchase/sale is usually as unique as that story.
When speaking about an expired domain’s backlink profile, this refers to the incoming links that have built up from when the domain was previously in use. Recently-expired domains that have long histories aren’t unheard of. While the pre-existing content of the domain rarely remains visible when the domain is re-registered, links on the other hand do remain, as long as the new owner doesn’t devalue or delete them.
Thanks for this post. I do good with Adsense and wanted to branch out so I bought 5 domains from Namejet after reading this thread. After the 5 auctions ended I spent $500 total. I contacted 30 people about these domains and after a few bites I was able to sell one of them for $500 so I got my money back and now what I sell the other four for is all profit. The best part about this is that it is not very time consuming. I spent maybe an hour on Namejet. I spent maybe two hours sending out emails. Thanks again!

Great article on what to look for when buying expired domains! I’ve looked at the domain and page authority of expired domains but haven’t checked if they are blocked by Google like you’ve listed. I haven’t pulled the trigger yet to purchase one (probably good that I didn’t since I didn’t do all my homework) but this will make it easier to finally go. Thanks for the great info!
The market-driven principles of the domain trade mean that a domain is only worth as much as the buyer is willing to pay. It is for this reason that criteria such as market potential and usability play such central roles in determining prices. Values can change at the drop of a hat. The price of a domain that was once of little interest to anyone in years past can skyrocket once, for example, a newly founded company takes interest in that same name.
There's a lot of guesswork that goes into domain name investing. It's not enough to purchase domain names that are currently popular. Just like a stock, coming too late to the game won't be profitable. You have to think of the future, instead. What domain names might be profitable in the future? Is there a new product or service that may become a huge hit? Where is the future headed?
Some people in the advertising and marketing industry have expressed fear that considering the way social networking portals are taking over our lives, businesses will soon operate from these websites and stop building their own websites altogether. Although such fear is justified to a certain extent, if looked at thoughtfully, the benefits offered by an independently hosted and controlled website far outweigh the promise held by social profiles.
As people who normally use internet only to check emails, shop, tweet, upload pictures, update facebook status or conduct some business, a large majority of us remain oblivious to the domain name and domain flipping industry. So, when we do decide to venture into it for some reason, it is only natural for us to carry some commonly known myths associated with it. It can also be easier than building a website from a scratch. Although with easy to follow guides relating to how to create a blog – many are choosing to go down this route and add value to their domain names rather than selling undeveloped.
Satrap is not a financial advisor & MoneyPantry.com is for entertainment & educational purposes only. Material shared on this blog does not constitute financial advice nor is it offered as such. As mentioned in our Disclosure page, MoneyPantry may have a financial relationship with some of the companies mentioned on this site, including Credit Card providers, and as such it may be compensated with a referral/commission fee. All trademarks, registered trademarks and service marks mentioned on this site are the property of their respective owners.
There are currently two main types of domain speculators: those that buy domains, build sites around them, and then flip the domain and accompanying website, and then there are those that buy and sell domain names without web sites attached. While both can be very lucrative businesses, the second type is much easier for novices to learn, and as such, shall be the topic of discussion for this article. 

In the grey hat SEO world, the thought is that you can take a domain that is keyword driven, do a quick optimization to get the site ranking, and sell it off at a profit. It could, and does happen daily. How much time is invested in optimizing a site to get to page one, vs how much the site will sell for? (remember that quote at the beginning of this article?). Let's put it into simple math:
What is a domain? Despite this word being mentioned so frequently, it’s often unclear what the functions and structures of domains are. Knowing the hierarchical structure of the Domain Name System (DNS) is fundamental for anyone working in IT or in any online industry. We explain the difference between top-level, second-level, and third-level domains, and how you can benefit from subdomains that...
Once you decide to sell a domain name, it is important to find the best market to sell it. The best way to sell a domain name is to approach buyers secretly. If you know someone who deals with domain names, it is recommended to contact him without going through the middleman. Chances are that the seller will make more profit, as he will not have to pay the middleman.

With over 25 million .com domains registered with Google alone, this top-level domain is by far the most popular choice worldwide. According to the domain marketplace Sedo, the average sales price for a .com domain name during the second quarter of 2015 was 4,701 dollars. The most expensive publicly traded domain names have been known to fetch eight-figures. But don’t quit your day job just yet: such sales are the exception rather than the rule.


Domain grabbing and cybersquatting are often used as synonyms, but there is a slight difference between the two. The former is a term for perfectly legitimate domain trading, whereas cybersquatting damages name rights and trademark laws and usually leads to disputes in court. We explain the difference and what trademark infringement can mean for you.

To sell a domain name, one should learn to price it. Many sellers fail to sell names in the marketplace, simply because they overpriced the domain, and thereby lost the chance to sell it. A lack of knowledge leads to erratic pricing. Experienced buyers will not try to bargain, unless you have a very rare name. A seller should therefore, understand how good the domain name is. What price will he get from a buyer? What suffix does it carry? For instance, .com names are likely to sell fast and will bring greater profits than, say .info names. Similarly, .net, .org and .in domain names are the best to make decent profit.
Hi thanks a lot for this. I appreciate your honesty. A lot of people need to hear this. I needed this to. When buying and flipping domains always ask yourself who would actually buy this domain, what they can do with this domain and how would you monetize this domain if you bought it. Always think of your customer and treat it as a business. I think you’ll avoid a great deal of dissapointment down the line. Thank you
Before you park any domain names, you must focus on finding hot keywords that buyers would be interested in. The best way to make sure you get a good return on your investment is to pick a domain name with acceptable traffic, somewhere around 10,000 searches a month. You can do this conveniently by using tools like Google Keyword Planner or Niche Finder Software.
It’s also not so easy to manually re-register. This is due to backorder providers which are paid to keep an eye on expiring domains over a certain period of time and then register them for the customer as soon as they become available. Promising expired domains are therefore usually sold before they have a chance to be put back on the registry menu for the public to look through.

Acquiring what you believe may be a valuable domain name is the easiest part of the equation.  Finding the right  buyer is much more difficult. Using auction sites and forums is perhaps the best way to find qualified buyers that are interested in your domain, and using auctions will take some of the stress away from establishing the value of a domain name yourself.

Your course of action really depends on how much work and effort you can put into the expired domain. If you're barely able to maintain and optimize your current site, you probably want to just 301 redirect the old site (note: see my amended comment above about the link value not likely to be passed). If, however, you're more creative and have some time on your hands, you can try your hand at crafting a microsite. If you really know your stuff and are experienced at making money off various websites, you'd probably do well with the third option.
I have a question regarding a certain keyword though generic but it is trademarked and the trademark owner asked me to remove the parking page, is there a way i can offer my domain name to the company? What is the best approach in selling the domain to him without hard selling it and giving a reasonable price. I will be giving 10% commision to any domainer-mate that can help me pull the sale off.

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Hey , Nice Article . Just have one query . I read your article and the issue is I want to buy one expired domain which is too good but how can I fill the reconsideration request as the domain is banned . I have not purchased the domain yet because I want to purchase it when the domain gets unbanned . So if you check Google.com/webmasters/tools/reconsideration – Requesting reconsideration of: which is only showing the websites I have in the account .. So how can I add the domain name there . OR first of all I have to buy the domain add in GWT and then send reconsideration request . If that is so then I guess you should have mentioned in the article I suppose ? Let me know thanks
This wonderful piece of information about buying expired domains is simply mind-blowing and I did not know about that before. It is easy for every one to understand about the topic with the pictorial representation. I feel sad that you lost around $400 due to Fake PR, but this article will surely help others save them from any sort of inconvenience.
One of the best ways to obtain a valuable domain that is already search engine optimized is to purchase existing domains via auction sites.  This strategy can be beneficial mainly in two ways.  Firstly, any domain that has already been purchased was probably already researched for potential benefits.  Secondly and more importantly, the second benefit is that many recently expired domains still retain some of the search engine optimization attributes that were built up by the previous owner. For example, a recently expired domain name may still have active backlinks on the web, and the page rank of the domain could still be high, giving the purchaser instant SEO gratification with minimal effort.
Finally, we’ll look at a bit of a different animal in the expired domains world and that’s pending delete. To do that just click on the pending delete button which is right next to the Go Daddy Auction’s button. What this does is it shows you domains that aren’t quite deleted yet. So, they’re right before they get into this deleted category in expired domains. They’re going to be deleted, so they haven’t been renewed by whoever registered them, so they’re going to get dropped.
It's ranking high today! What could be the problem? NO. JUST STOP. Unless you know the entire history of a domain, you may be setting yourself up for failure before you begin. SEOs (and business owners) use a variety of tactics to get a site ranking high in search results. For some of these methods, we'll just call them "questionable". These methods could include everything from buying links, overuse of directory submissions (non-industry related), duplicate listings, poor quality backlinks, and guest blog comments.

Namejet is a domain clearing house (at least that is my term for it).  What happens is that people let their domain names expire everyday.  Some people just don’t need their domain anymore, some people forget to renew it, some people die, I mean there can be hundreds of reasons why a domain will not be renewed.  What the domain registrars want to do is cash in on the domain that someone forgot to renew, so they offer that domain to Namejet to auction it to the general public.  Think of it like a storage unit, someone doesn’t make their payment and the storage company hires an auctioneer to come and auction the storage unit to the general public.  Namejet is doing this but for domain names.  The bid for each domain starts at $69.  What I LOVE about Namejet is the process…  they let you search through the domains that are coming up for auction 30 days in advance.  Whoever places a $69 bid on a domain will be entered into an auction when the 30 days runs out with everyone else who placed a bid.  If you are the only bidder than you get the domain for $69.  If there are 10 other bidders than there is a closed auction, meaning only you 10 guys can bid now against each other in a 3 day auction with the highest bidder taking the domain when the clock strikes zero.  I love this because let’s say there is a great domain and it flies under the radar.  If it goes to auction with only 3 or 5 or 7 bidders my chances of winning this domain at a very low price are great.  I’ve won domains for $100 which I was able to flip for $2,000.  I won a domain for $2,500 which I flipped within 4 months  for $7,500.  I won a domain for $1,000 which I’ve turned down $5,000 offers on because I think I can get $10,000 for it.  The key is to not overpay in order to leave yourself plenty of room to turn a profit when you flip the domain.

Finally, we’ll look at a bit of a different animal in the expired domains world and that’s pending delete. To do that just click on the pending delete button which is right next to the Go Daddy Auction’s button. What this does is it shows you domains that aren’t quite deleted yet. So, they’re right before they get into this deleted category in expired domains. They’re going to be deleted, so they haven’t been renewed by whoever registered them, so they’re going to get dropped.


Before EmpireFlippers became a website broker, the internet marketing duo Joe Magnotti and Justin Cooke had been sharing how they flip sites for cash on their widely-popular blog and podcasts. They relocated to the Philippines, hired locals to create content and build traffic, and then literally built hundreds of niche sites that earn from either AdSense ads or Amazon affiliate commissions. Every month, they chose low-earners and sold these ready-made sites on their marketplace.
Premium Domains are domains that have already been registered by someone else but are now being resold for a premium rate. This means anyone can buy premium domains as they are being sold on the open market. At 123 Reg, we have a variety of fantastic premium domains for sale that you can now register. Buying a Premium Domain is the best way to secure popular domains that you would otherwise be unable to register. This means you can finally buy domains that you have had your eye on for a while but have previously not been able to as someone else has already registered them.

Buying and selling domain names is an exciting adventure that for some seems to conjure up images of finding hidden pirate treasure or guessing the winning combination on the next Powerball. Stories abound of domains that were purchased for $8 dollars 15 years ago being sold today for millions. Of course, that leads the more adventurous of us to wonder, “How can I do that?”

Those trading domains for commercial purposes are generally on the prowl for lucrative domain endings. There are essentially two different ways traders go about making money off of domain names. One method entails purchasing already established names for a low price and selling them for a profit later once their value has increased. Another strategy involves buying and registering a domain that is thought to possess a high sales potential. Many domain traders use backorder services. These services automatically register a domain when one becomes available or is deleted (what are known as expired domains).


Many non-savvy internet users may not even be aware of the existence of other extensions. That said, because there are many new extensions popping up every now and then, you can often find amazing one word and 3-letter domain names with these new extensions that are otherwise almost impossible to find unregistered in the .com world. Additionally, these new extensions are becoming more and more familiar to users every day, hence it's almost certain that their value will continue to increase as time passes and wider adoption manifests. 
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