Be careful! When searching for domains, it might be tempting to, for instance, buy (if it were available) and then try to sell it to McDonald's. The logic here would be that they own the .com and wouldn’t want anyone to own the .net and use their name, right? Also, it’s a big name so there’s gotta be a biiiiiiig payday comin’, RIGHT? Wrong, and wrong.
The first is the link profile I and actually took this example because it looked like a pretty good choice. It’s from 2003. It has some links, some age and it’s in DMAS and looked at the link profile in DMAS. So, you just copy and paste the domain,  the home page it to here, click on the search links button and this will show you all the links to that site.

You can still buy two word or three word domain names incorporating your target keywords. Moreover, there are millions of domain names out there which haven’t been used at all and are bound to expire soon. All such domains keep coming back to the domain marketplace. What more, there are useful tools available to research and filter through such expired domains. gathers all the information you need to find good Expired Domains that are Pending Delete and you can Backorder. Depending on the domain extension you can search through thousands of domains every day before they get released to the public and pick what you like. currently supports 449 TLDs. From the classic gTLDs like .com, .net, .org to Droplists for ccTLDs you can only find here and now we even support some of the best new gTLDs like .xyz and .club.

A suspiciously high number of backlinks from some related niche websites that aren’t too great in quality. In my opinion, this could be an indicator that the domain name was using a Private Blog Network (PBN) service or their own PBN to boost their authority…this blackhat tactic can work, but it places your domain name at risk and the PBN owner could pull backlinks at any time.
So how do you develop that instinct? NameBio maintains a database of over 500,000 historical domain sales (as of writing this post). They have interesting filtering features by which you can narrow down domains by price range, date sold, keywords and more. Simply sifting through the listings on NameBio long enough will quickly develop your domain appraisal “instinct”.