Check DA/PA: The “Domain Authority” and “Page Authority” metrics gained significant popularity over the last few years. They seem to correlate well with a domain’s ability to rank in the search engines and hence, a domain having a high DA/PA will typically have a higher value. This is not to say domains with low DA/PA can’t sell for a lot of money because, at the end of the day, it’s just one factor. However, it’s good to take a look at these as they may tip the scale in favor of or against some buying decisions.
GoDaddy’s domain auction space serves as a “marketplace” for buyers and sellers to get together and make deals. When a domain expires, it typically goes right back to the registry. If it’s a valuable domain name, however, registrars will try to sell it through auction, and buyers are always eager to capitalize on potential deals. Participating in a domain auction can be a nuanced business, so take a look at our Auctions FAQ page for more details on the process.
In today's SEO (2015) the answer would be a big no! With changes to the google algorithm and the constant updates panda, penguin, what's next...., much of the "keyword url" power is now gone. While there was a day when it made sense to buy a good named .com and expect instant indexing, not so anymore unless the site is very strong coming in ,which in that case you'll drop a minimum $50k. If you are willing to drop that kind of money and the site has a high domain authority, it might make sense as long as it matches whatever product or service that you're trying to sell. Just my opinion...
When you see one that looks pretty good you can just click on the bid button and you’ll be taken to Go Daddy Auctions which shows some more information about the domain bidding process, how many people have bid, the traffic potential per month, the price which is now $12. How much time is left? You can make a bid. It’s based on the link profile and it’s relevancy, authority and your budget. This domain looks like a good bet for you.
Dictionary Word/Pronounceable/Memorable/Brandable: A dictionary word domain name is very valuable. Of course, the more popular and widely used the word is, the better. For example, “marketing.com”, “cars.com” and “hotels.com” are 7-8 figure domain names. Even if a domain name isn’t a dictionary word, being pronounceable and/or memorable and/or brandable are all big pluses that add to its value.
Wow I didn't expect A War & Peach novel, but, to have about 30 pages this is a very thin offering. My thought is if I get one idea from a $.99 e-book-it made it worthwhile. So there was mention in a keyword tool that might be helpful to me. But, generally speaking, As a s domain investor with sales under my belt, there is very little additional information that I can use here. If you are looking for a fast 10 minutes read this is it. I'd pass.
A rule of thumb that I follow is when I purchase a domain name I have to believe that I can flip it for a 100% profit.  So if I spend $500 on a domain I need to feel like I can sell it for no less than $1,000.  This way, even if I’m wrong in my estimation I still have some room to still turn a profit.  And if worse case comes to worse case I’ve sold domains before for a $0 profit (it happens even to the best of us).
For the following TLDs you can now find a expired/deleted domain list. .cr, .gd, .gs, .im, .ke / .co.ke, .kg, .kz, .ir, .la, .ma, .pe / .com.pe, .pm, .re, .tf, .wf, .yt, .so, .th / .co.th, .uz They also show up in the Deleted Domains (last 7 days) list and in the Domain Name Search, however they are not in the pending delete list! I do not have a working droplist for them yet, so that is why they are not released in the pending delete list yet.
Let’s play this out with a real example. Say you’re familiar with the real estate market in Tempe, Ariz., and you have the opportunity to purchase tempeapartments.com for $200. This might be a good deal. Tempe has a lot of rental property; it’s  a competitive market; and there’s ample turnover in the apartment space because the city is home to a major university. Ask yourself:
There are many places and ways you can purchase domain names.  You can purchase unregistered ones through sites like GoDaddy.  There are forums where people will gladly try to sell you their domain name (usually though the domains being sold in forums are either crap or the asking price is so high it does not allow you any room to flip the domain).  And then there is my favorite way of obtaining domain names, through an online auction at Namejet.  Let’s first talk about Namejet and then we’ll talk about how I personally ring the register by flipping domains.
But in general, the best and easy way to sell a domain is to go with a marketplace. There is many popular marketplace dedicated to selling domains including Flippa and SellDom to sell your domain (full disclosure, I’m working on SellDom). The advantage is to leverage the popularity of that kinds of services in hope that someone will find your domain and buy/make an offer.

While numbers like those above are impressive, most domains sell for significantly less extravagant prices and are generally in the two or three-digit range. Not long ago, those who were able to secure general terms (like icecream.com or pizza.com) not protected by trademark rights often found themselves sitting on virtual gold mines. The glory days of this boom have long since passed, and those looking for a profit in today’s market needto have a keen sense for coming trends.

This is similar to house flipping, where a home is purchased and fixed up in order to sell for a fast profit. Unlike house flipping, however, there is essentially nothing to be done with the domain name in order to increase its value. Therefore, the key to a successful domain flip is being in the right place at the right time in order to acquire a valuable domain name before it is given a higher price.
When you see one that looks pretty good you can just click on the bid button and you’ll be taken to Go Daddy Auctions which shows some more information about the domain bidding process, how many people have bid, the traffic potential per month, the price which is now $12. How much time is left? You can make a bid. It’s based on the link profile and it’s relevancy, authority and your budget. This domain looks like a good bet for you.

Once you decide to sell a domain name, it is important to find the best market to sell it. The best way to sell a domain name is to approach buyers secretly. If you know someone who deals with domain names, it is recommended to contact him without going through the middleman. Chances are that the seller will make more profit, as he will not have to pay the middleman.
Hi I totally agree with you Domaineer42. My partner and I are web developers and are seeing a lot of ‘hype’ selling and not enough ‘real value’ selling based on actual search engine criteria. Recently brokers have knocked back selling domains with great potential value based on some pie-in-the-sky logic, defying even Estibot values we’re told to use. The domains were not our best but with four figure value, according to Estibot, I thought it was a great start as a newbie to domaining. In an industry which should flourish, some of these domain ‘fashionistas’ are making rods for their own backs by devaluing domains that have REAL potential value based on customer search. I don’t understand what is going on, but I have decided to opt out for awhile. We have quite a few domains in our repository, with data backed search criteria, trending upwards. Will bring them out of the closet when the industry is ready to get real.
In the past, expired domains were used as part of black hat SEO in order to generate backlink sources quickly and easily, and this practice is still used somewhat today. Getting links in this way is not a recommendable practice. All relevant search engines work nowadays with highly complex ranking algorithms, which can no longer be outsmarted by these link networks.

If you don’t have a lot of money to invest in employees and you’d rather work on your domain portfolio by yourself, you’d need plenty of free time. Generally, mini sites with 5 to 10 pages of content can be built within 5 days, while authority sites with over 10 pages could take up to two weeks. This amount of time would depend on your writing skills and knowledge of SEO techniques.
Content setup: If your domain has potential to attract good search engine traffic, you might want to set up some content to help facilitate that. If this helps your domain do better in the search engine rankings then it’s a big win regardless of whether you choose to flip the domain only or flip the domain with the content as a “website”. The SEO value will be helpful either way.
This is in response to a question a fellow Moz community member once asked in Q&A, and we thought that it deserved its own article. Buying up expired domains, or purchasing keyword-driven domains is becoming more popular amongst the internet "get rich quick" crowd. The big question is: Can you make a profit by buying and selling domain names? If you get the right one, sure. If you plan on repeating the process over and over, probably not.
Many top-level domains, or TLDs, out there have the potential of being sold at top dollar rates. Gone are the days when domain names with ‘.COM’, ‘.ORG’ and ‘.NET’ were known as top-level domains. Newer domain names with ‘.US’ and ‘.IO’ are also worth their weight in gold. All you have to do is conduct thorough research in order to find all the good domain names you can park.
Building a solid domain portfolio is not a piece of cake; it may take you several months or years to achieve this goal but it will definitely be worth it in the end. When you are in the fishing phase, look at the potential of the domain name. Another common strategy used by seasoned domain flippers is to get hold of some high profile domain names and sit on them until they soar in terms of value.
If domains are real estate, then the same rules of real estate should apply. In real estate, taxes are based on the value of the property. So, a person asking $10,000 for a domain shouldn't be paying the standard $15-30 renewal fee as a person asking $200. The renewal fee should be based on the domain's value. Domainers want to claim it's like real estate without applying the most fundamental rules of real estate.
Here's a test I have in process.  I bought an old $5 closeout domain from Godaddy TDname expired auction.  I put a quick minisite up and linked to it with a crazy anchor text phrase.  The domain is ranking for that crazy term now.  It's gone through one pagerank update and I'm waiting for a second to come.  Then I'll redirect the domain to another minisite.  I suspect the second site won't rank for the anhor text, but we'll see.  

Good point. Is the amount of work that went into getting a successful sale worth a $400 profit? Keep in mind, this is providing speculative numbers for the sake of debate. The real world hours invested in gaining position or page rank, and time a agency would sit on a domain before a sale would be much higher. We interviewed a few agencies that practiced this, not only those that supported our theory.
Get appraisals for your domain names. When selling, you will want to know what kind of price you should expect to get for your sites. There are a variety of websites that offer free appraisals for valuation. This includes larger domain auction sites such as Sedo.com, GoDaddy.com, and DomainIndex.com. These of course are only estimates, but they can give you a good idea of what certain domains might be worth.
I don’t think that there is a real way to sell your domain fast, you can put it up for sale, depending on domain name, but if there is a fastest way to sell domain name, it’s certainly - having a good enough name, that someone would want to buy. I don’t like .com domain names, but that’s my opinion, instead I prefer Hacks ( I’m from Serbia, therefore most of word in English, in plural ends up with ‘s’, so every word that ends with letter ‘r’ in plural gives you .RS ) so I think that here we have great Hack domain names which would sell fast. Either way, your contact information should be available in WHOIS , so if you have an interesting domain name, every buyer would like to be able to contact you directly.

One of the best ways to obtain a valuable domain that is already search engine optimized is to purchase existing domains via auction sites.  This strategy can be beneficial mainly in two ways.  Firstly, any domain that has already been purchased was probably already researched for potential benefits.  Secondly and more importantly, the second benefit is that many recently expired domains still retain some of the search engine optimization attributes that were built up by the previous owner. For example, a recently expired domain name may still have active backlinks on the web, and the page rank of the domain could still be high, giving the purchaser instant SEO gratification with minimal effort.


Domain name sellers are advised to use Sedo.com to list their domain name. The real advantage with Sedo.com is the mandatory escrow service that comes with every transaction. The site charges the seller a commission of 15% per transaction or USD 50, whichever is higher, for domain names featured on the site. Sellers who do not list with Sedo.com but would like to use their escrow service will have to pay the minimum transaction fee of USD 50, or 3% of the transaction, whichever is higher.


I don't necessarily agree with some that dropped domains don't have value for SEO purposes but either way one thing you can do is to check out our tool for finding auction domain names (the tool has a database of domains available buy from GoDaddy and SEDO and also give additional SEO criteria to look up for the domains like backlinks, Compete data, CPC, Google stats, Alexa stats, etc. and there is also an option to schedule auction domain alerts so that you can be notified via email if a domain name meeting criteria you specify gets put up for sale) or you could use our tool fo domains dropping soon that shows all domains dropping in the next 5 days that way you can be ready to snap them up right away.

I am really new to all this. I am about to launch my blog in the next week. I have a domain and a wordpress blog set ready to go. Clearly it will have no traffic from day one and I guess it will take a while to build up. So my question is would you advise a begginer like me to stick with the one blog for a while and build it up. Or is it worth investing the time early on to master how to find expired domains and link them to the blog?
Contact Potential Buying Companies: With my domain IHateCold(.com) I will email the marketing teams of some of the large winter clothing companies and let them know of the available domain to buy and a few potential slogans they could use with the domain name. This is a very “I’m here to help you” scenario that I’m curious to see how it plays out. They’ll have to learn about the domain name for sale somehow, right?
Most domains traders, or resellers, buy hundreds of domain names. This way, the chances of hitting the jackpot are higher. But, this takes some up front money. You can start with a handful of names and work your way up. This is the best way to begin. You may also decide to purchase a name from another seller if you think that a name will be big enough.
While getting a new domain name will give your site a clean slate and allow you to start a fresh marketing campaign, you may not be aware of the fact that some expired domains come with a high Page Rank value. A company that buys such a domain will not have to work so hard on website promotion and backlink building techniques. Thanks for updating this really informative post!
I have an interesting twist on how I have done it in the past. I will buy a domain and use it as a development domain for blog posts and things of that nature. Then over time it will gain DA and PR. Then I will sell it off and buy another development domain and start the process over. Not quite the process you mentioned, but it works. People will link to the development site to show things off as well  sometimes, so that helps.
In addition to the quantity of incoming links, the quality of them also needs to be accessed. The main issues here are: where does the link come from? What kind of link is it? A high quality backlink profile is usually made up of different link types such as footer and sidebar links, links in comments, forum threads, and social media posts, as well as content links that come from other similar websites. It’s necessary to find out whether these links are marked as follow or nofollow.
You can’t tell us (with a straight face) that aged dictionary word .net and .org domains won’t sell easily. The .net extension is technically OLDER than .com, and holds an equally intrinsic value to that of its .com counterpart. These LLLL .com’s that are just letters slapped together may be cute to look at and easy to sell, but in the eyes of Google, ANY aged domain that makes sense (i.e. a dictionary word) is going to be much easier to rank for than some acronym or hodgepodge .com…and at the end of the day, that holds more value than whatever society sees in these nonsensical “wqij.com” names.
Hi, I’m Mark! I’ve been an online entrepreneur, writer, website flipper and more for over 8 years now. Having faced the highs and lows of the online marketplace first-hand, I’ve learned quite a few things along the way. I’d love to share all those learnings with you here on this blog! Buying/selling websites can be great fun, provided you’re aware of the right tactics and know how to implement them correctly. My posts will help you do just that!
Most popular auctions with expiring domains are at godaddy, namejet, snapnames. Search for expired domains name its very easy if you have domains list. With a bit luck, you can drop good one with PR5 cheaper like $200, just need to know which domain have not fake pr. List of domains are not free, but updated dailly with aprox. 50.000 new expiring domain names.
Above you provided great information about buying and selling domain names. I have been to many blogs about the same and I have read the people make millions just by selling domain names. It's a process that one needs to learn with time and can give a good earning by reselling the domain name. The business is fruitful but one needs to read, understand the value of a domain name. Buying every domain name is a waste of money. One must see the future potential growth for that particular domain.
Buying a trademarked domain name could get you into a lot of hot water. Best case scenario is for the trademark holder to force you into handing the domain over and call it a day. Worst case scenario is you get into a legal battle and end up spending an arm and a leg. This is why it might be a good idea to use the United States Patent and Trademark Office’s (USPTO) website to check for trademarks if you’re unsure about a domain name.
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